Overview

Exchangemall.com is a diversified company with interests in businesses in the service industry, technology, and Internet e-commerce, the most important of these being First National Information Network (FNIN). FNIN sells pre-qualified business and investor leads and contact databases, as well as value-added services, to businesses throughout North America.

Mission Statement

Exchangemall.com's mission is to create and operate successful and innovative businesses thereby creating worth and value for our shareholders.

Vision Statement

Exchangemall.com will be a relentless innovator of fresh ideas which serve as cornerstones for new business ventures, the preeminent provider of sales leads to the financial services industry and other industries through FNIN, and a provider of competitively priced, quality driven business services.

2007 Economic Outlook

The 2007 calendar year will bring opportunity and profitability for Exchangemall.com as we strengthen our balance sheet and expand into emerging business sectors including publishing, digital media distribution, and high profit, limited risk Internet ventures.

We expect to achieve the following goals during 2007:

• Increase Exchangemall.com gross sales by 40% over the previous fiscal year
• Achieve FNIN sales growth of 50% over 2006 results
• Launch INVESTOR CONCEPTS, a new online and print magazine for investors
• Start F9 BizPak, a ValPak-style direct mailing specifically for investors
• Facilitate a smooth private to public transition

Executive Summary

The Exchangemall.com management team is made up of seasoned executives with over 55 years of combined entrepreneurial and business management experience. The Exchangemall.com management shares a passion for growing Exchangemall.com into an innovative enterprise:

Mark Savoy
Chief Executive Officer (C.E.O.)

Ryan Carroll
President

Roy Escosar
Chief Financial Officer (C.F.O.)

Michael Douglas
Director of Investor Realtions

Marketing Plan

During 2006, FNIN marketing centered around search engine optimization (SEO) strategies which have helped the company to grow its Internet ranking from a position over 1,500,000 to a current Internet rank of 332,868 (source: Alexa.com). FNIN has recently launched a new website which is designed to simultaneously improve Internet presence, support existing customers and generate new sales, and can be visited at www.fnin.com.

This year, FNIN will launch a new print and online advertising campaign which asks the question, Can You Pick Out The Pre-Qualified Investor?, with links to a corresponding Macromedia Flash online game that gives prospects the opportunity to select the "pre-qualified investor" for a chance to win a new DELL personal computer, an Apple iPOD, or other incentives.

FNIN will also bolster it's customer service so that it meets the needs of every customer. We expect this effort to help generate an increase of 20% - 30% in repeat business.

Financial Statements

Exchangemall.com consolidated financial statements are available upon request to certified Exchangemall.com investors. Please contact our Investor Relations department:

Michael Douglas
Director of Investor Relations
michaeld@exchangemall.com
Exchangemall.com, Inc.